When Less Is Everything: Five Skincare

«Less is everything» is the claim of Five Skincare – a skincare brand founded in 2015 by Anna Pfeiffer in Zurich, Switzerland. All products of Five Skincare consist of a maximum of 5 ingredients. Anna asked herself why a face cream needs 30 ingredients (from which you cannot even tell what it is). And guess what: It doesn’t need them. Read More